Introduction
At Applecoat Limited we are committed to safeguarding and preserving the privacy of our visitors. These ‘key points’ summarise some of the more important provisions in our privacy policy. We hope you will read all of this privacy policy.
Information we collect
Use of your information
We use your personal information:
We share your personal information:
Client confidentiality
Some of the information we collect from you will also be IP sensitive and to cover this situation you can at any time request us to send you a signed NDA. This information is always treated confidentially. We will never disclose your data unless legally required or permitted to do so. It will not be used by us for marketing purposes unless you give us your express permission.
Privacy Policy – The Details
Introduction
Applecoat Limited, knows that you care how information about you is used and shared and we appreciate your trust in us to do that carefully and sensibly. This notice describes our privacy policy and forms part of our website terms and conditions (‘Website Terms’), as set out here.
At Applecoat Limited we are committed to safeguarding and preserving the privacy of our customers and website visitors.
This Privacy Policy explains what happens to any personal information that you provide to us, or that we collect from you whilst you visit our site.
We do update this Policy from time to time so please do review this Policy regularly.
Data Controller and Data Protection Officer
Dave Pallas, is the data controller responsible for your personal data (collectively, “we”, “us” or “our” in this privacy policy). We are registered with the UK’s Information Commissioner’s Office (“ICO”).
Information We Collect
In providing our services to you and running and maintaining our website, we collect and process the following data about you:
Volunteered by you
This personal information may comprise your name, company address, site address, email address, telephone number.
Detailed information on the processing of Personal Data
Personal Data is collected for the following purposes and using the following services:
Analytics
The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.
Google Analytics (Google Inc.)
Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Personal Data collected: Cookies and Usage Data.
Contacting the User
Mailing list or newsletter (this Application)
By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning this Application. Your email address might also be added to this list because of signing up to this Application or after making a purchase.
Personal Data collected: email address, first name and last name.
Content performance and features testing (A/B testing)
The services contained in this section allow the Owner to track and analyze the User response concerning web traffic or behaviour regarding changes to the structure, text or any other component of this Application.
Google Website Optimizer (Google Inc.)
Google Website Optimizer is an A/B testing service provided by Google Inc.
Google may use Personal Data to contextualize and personalize the ads of its own advertising network.
Personal Data collected: Cookies and Usage Data.
The emailing service we use for our news letters is :-
MailChimp (The Rocket Science Group, LLC.)
MailChimp is an email address management and message sending service provided by The Rocket Science Group, LLC.
Personal Data collected: email address and first name.
Registration and authentication
By registering or authenticating, Users allow this Application to identify them and give them access to dedicated services.
Depending on what is described below, third parties may provide registration and authentication services. In this case, this Application will be able to access some Data, stored by these third-party services, for registration or identification purposes.
Direct registration (this Application)
The User registers by filling out the registration form and providing the Personal Data directly to this Application.
Personal Data collected: date of birth, email address, first name, gender, last name, phone number and shipping address.
Use of Your Information
Our services
As part of the provision of our services, we use the information that we collect from you:
Marketing purposes
Where you have given us permission in advance, we may also use the information for one or more of the following purposes:
Storing Your Personal Data
In operating our website it may become necessary to transfer personal data that we collect from you to locations outside of the European Union for processing and storing. By providing your personal information to us, you agree to this transfer, storing or processing. We do our upmost to ensure that all reasonable steps are taken to make sure that your personal information is treated and stored securely and in accordance with this Privacy Policy.
Retention time
We hold your personal information for as long as we have a legal or business reason to do so, which generally means as long as you remain a customer or as required to meet our legal obligations, resolve disputes or enforce our agreements.
Disclosing Your Information
As set out above, we may disclose your personal information to third parties, in accordance with this Privacy Policy, in the following circumstances:
In addition, we may disclose your personal information to third parties, in accordance with this Privacy Policy, in the following circumstances:
Your rights
Under the General Data Protection Regulation (GDPR), you, as a data subject have a number of rights which are detailed below:
Request access to your personal data that we hold about you (commonly known as a “data subject access request” or DSAR). This enables you to receive a copy of the personal data we hold about you or are otherwise processing.
Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected. We will need to verify the accuracy of the new data you provide to us.
Request erasure of your personal data that we hold about you. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
Object to processing of your personal data where we are relying on a legitimate interest (or those of a third-party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
Request the transfer of your personal data to you or to a third-party. We will provide to you, or a third-party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
Third Party Links
On occasion we include links to third parties on this website. Where we provide a link it does not mean that we endorse or approve that site’s policy towards visitor privacy. You should review their privacy policy before sending them any personal information.
Use of Cookies
Cookies provide information regarding the computer used by a visitor. We may use cookies where appropriate to gather information about your computer in order to assist us in improving our website.
We may gather information about your general internet use by using the cookie. Where used, these cookies are downloaded to your computer and stored on the computer’s hard drive. Such information will not identify you personally. It is statistical data. This statistical data does not identify any personal details whatsoever.
You can adjust the settings on your computer to decline any cookies if you wish. This can easily be done by activating the reject cookies setting on your computer or browser.
Your right to complain
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues. The ICO can be reached via the internet We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.
Contacting Us
Please do not hesitate to contact us regarding any matter relating to this Privacy Policy at dave@acircuit.co.uk
We have a wide range of solutions for your business, so contact us to find out how we can help you.